The Company seeks to become a significant non-aligned and specialist distributor of medical equipment, laboratory automation and consumable products in the Middle East. Wherever possible the Company will promote products that have a unique feature or can clearly be identified as having a niche market.
Promotes products in the Middle East market utilizing key product managers based in every region.
Is able to provide comprehensive applications and product support for all the products it distributes.
Has a diverse customer base covering a wide range of customers from hospitals and medical/scientific laboratories.